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Press Kit

In 1976, San Antonio Shoemakers™ (SAS) started a quiet revolution in footwear offering superb craftsmanship and extraordinary comfort. Co-founders Terry Armstrong and Lew Hayden countered a national trend of diminishing quality and cheap foreign manufacturing when they began making shoes that set a new standard in footwear.

Today, the company still makes the majority of handcrafted shoes in San Antonio and Del Rio, Texas to exacting standards with the very best materials available, making its own shoe forms so that it can offer an unparalleled fit—88 sizes for women and 104 for men—and astonishing comfort. Recently, San Antonio Shoemakers partnered with an Italian company to design and manufacture a limited edition line of elegant women's shoes for the brand.

Carried in 200+ SAS stores and in retailers in the United States, Canada, Mexico, Australia, Korea, Kuwait, UAE, Saudi Arabia, Panama, Chile, Israel and England —the San Antonio Shoemakers brand is a humble American success story, and continues to be a family-owned enterprise driven by an obsession with fit and quality.

Inspiring an ardent customer-base for decades, San Antonio Shoemakers continues to take extra steps, so customers can too.

SAS Press Releases

SAS Rewards Students for Good Grades

SAS Gives away Patriot Pin to help Operation Homefront

SAS Helps Churchill HS Attempt World Record

SAS Donates Free Shoes to Tornado Victims- Wisner, NE

SAS Donates Free Shoes to Tornado Victims- Washington, IL

SAS Grand Opening

SAS Founder Inducted into Hall of Fame

SAS Antique Sale

SAS Americana Experience in Stores

SAS Holiday Celebration

Fact Sheet

San Antonio Shoemakers™ started in 1976 by two friends, Terry Armstrong and Lew Hayden.

Headquartered in San Antonio, Texas.

How to say our name: Although our full name is San Antonio Shoemakers™, sometimes we are referred to by our abbreviated name, which is SAS, or (‘es\’a\‘es).

A majority of SAS products are handcrafted in San Antonio and Del Rio, Texas.

SAS has two factories in Texas: San Antonio (est. 1976) and Del Rio (est. 1985).

SAS recently partnered with a family-owned Italian company to design and manufacture a quality dress shoe in conjunction with SAS master shoemakers.

SAS Shoe Factory and General Store located on the south side of San Antonio. Take a tour when you're in San Antonio, call for times: 210-921-8103.

Sold in stores throughout the US, also sold internationally.

Our focus: quality and craftsmanship.

SAS uses the finest leather and quality materials.

SAS shoes are designed with an innovative comfort system for all-day wear.

Wide variety of sizes and widths: 88 for women, 104 for men.

More styles and colors to offer than in the past including leather handbag collection.

New stores are updated with a boutique setting for an upscale shopping experience.

You can stop in to be personally fitted by a professional shoe-fitter to find the right size and style for you in any SAS store.